10/29/2023 0 Comments Madden 05 pc![]() ![]() ![]() But it’s too early to try to understand how this will work.” Experience with collectibles “I believe they will be an important part of the future of our industry. At one level, there’s a lot of hype ,” he replied, according to a transcript. “I think the talk about play-to-earn and NFTs is still very, very early and there’s a lot of debate. ![]() ![]() One of its great opponents, Ubisoft has already begun to immerse itself in this world.ĮA’s CEO sees potential in the industry, calling this week NFTs and play-to-earn models “an important part of the future of our industry.”Īt a quarterly earnings information conference on Wednesday (4), Andrew Wilson, chief executive of EA, was asked about the opportunity the company (creator of huge franchises such as FIFA, The Sims, Battlefield and Madden NFL) has. One of the most traditional companies in the gaming industry, Electronic Arts (EA) has yet to enter the crypto games and non-fungible tokens (or NFTs) industry.
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